#WhyBreastMilk - Breastfeeding Initiative

Expanding education to communities and engaging businesses, faith-based organizations, childcare facilities, local hospitals and health departments to apply policy, normalize breastfeeding and increase community support for breastfeeding families.

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    Consumer Information

    Connect with a WIC Peer Counselor.

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    Employer Information

    The Business Case for Breastfeeding is a comprehensive program designed to educate employers about the value of supporting breastfeeding employees in the workplace.

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    It's Only Natural

    It's Only Natural provides information for African-American women and their families about the health benefits of breastfeeding — not just for babies, but for moms too.

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    Educational programs and Peer counseling training.

  • Happy young African American mom hold in hands hug cute little ethnic baby toddler show love care. Smiling biracial mother embrace cuddle small newborn infant child. Motherhood, childcare concept.
    Breastfeeding Promotion and Support

    Learn about breastfeeding promotion and support initiatives in North Carolina that help families receive the information and support they need to help meet their infant feeding goals.